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How Elon Musk’s ‘SNL’ appearance created a ‘seismic shift’ for his personal brand: expert – Fox News

The Tesla CEO’s showing on “Saturday Night Live” yielded mixed reviews in the court of public opinion but Musk’s display is speaking volumes with regards to his…

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Elon Musk tried his hand at hosting “Saturday Night Live” over the weekend and while the Tesla CEOs showing yielded mixed reviews in the court of public opinion, Musks display is speaking volumes with regards to his personal brand image, according to one media and public relations expert.
Eric Schiffer, an author and leading expert in media and branding, believes Musk helped himself immensely during his appearance on the live sketch show simply in the way he was able to personally connect with…

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